By: Road to Racing
April 23, 2024
April 23, 2024
Toronto, Ontario - Road to Racing (R2R) currently has two talented Canadian drivers, Callum Baxter and Mayer Deonarine, who are competing in the prestigious GB4 race series in the UK. Partnering with MotorSport Vision, Europe's largest motor racing circuit operator, and REV TV, R2R has arranged for the full 2024 GB4 race series to be broadcast in Canada on REV TV with the majority of the proceeds from advertising revenue during the broadcasts going towards funding amateur motorsports initiatives in Canada, aligning with R2R's mission to support aspiring amateur racers and promote diversity and inclusion in motorsports.
Richard Randle, Media and PR Officer at MotorSport Vision Ltd, GB3, and GB4 Championships, expressed excitement about the partnership, stating:
"We are delighted to collaborate with Road To Racing and REV TV to bring our thrilling GB4 action to Canadian fans. This partnership underscores our commitment to expanding the reach of British motorsports and supporting grassroots initiatives worldwide."
Edward Kanerva Director of Marketing and Programming at REV TV, commented, "REV TV is proud to partner with Road To Racing and MSV to showcase the GB4 race series to our Canadian audience. We believe in the power of motorsports to inspire and engage fans of all ages, and this partnership exemplifies our commitment to delivering high-quality racing content to our viewers."
The GB4 race series features exhilarating wheel-to-wheel action and fierce competition, and with this new partnership, Canadian fans can now enjoy the excitement and see elite Canadian drivers compete.
About Road To Racing
Road To Racing (R2R) is a Canadian Amateur Athletics Association dedicated to supporting aspiring amateur racers and promoting diversity and inclusion in motorsports. Through sponsorships, scholarships, and grassroots initiatives, R2R provides opportunities for young talent to pursue their racing dreams.
About MotorSport Vision
MSV is a UK private company owned by Chief Executive and former Formula 1 driver Jonathan Palmer and Sir Peter Ogden. It is Europe's largest motor racing circuit operator, with a portfolio that includes the Bennetts British Superbike, GB3, and GB4 Championships.
About REVTV
REV TV Canada is a premier destination for motorsports enthusiasts, offering live races from around the world and exclusive programming covering a wide range of motorsports disciplines. With a commitment to delivering thrilling racing content, RevTV engages audiences with high-quality programming and behind-the-scenes access.